By Alan Shires
Filed Under: Commercials
You ever listen to a jazz station and feel like it’s not just playing music, it’s setting the mood for your whole day? One minute you’re folding laundry, the next you’re imagining yourself in a smoky lounge in 1962 with a Negroni in hand. That kind of transformation doesn&rsq....
By Alan Shires
Filed Under: Commercials
If you're a voice actor looking to get into Talk Radio and News Imaging, here's what you need to know: it’s not about being the loudest voice in the room. It’s about being the voice that sounds like it actually knows what it’s talking about, without making listeners feel like they&....
By Alan Shires
Filed Under: Commercials
If you’ve ever found yourself humming along to a country station and thought, “Wow, this feels like home,” chances are, it’s not just the music, it’s the radio imaging doing its thing. That voice that slips between songs, teases a contest, or tells you who’s on ne....
By Alan Shires
Filed Under: Commercials
Alright folks, let’s dive into something you probably hear every time you’re jamming out to the latest pop hits on the radio: radio imaging pop commercials. You know those quick little voiceovers that pop in between songs and ads, giving your station that special something? Yeah, that&rs....
By Alan Shires
Filed Under: Commercials
If you’ve ever caught yourself headbanging to a heavy anthem on the radio (guilty), chances are you’ve been sucked in by a killer radio imaging spot. Those high-energy promos, jarring guitar riffs, and voices that could wake the dead? Yeah, that’s the magic of rock radio imaging. B....
By Alan Shires
Filed Under: Narration
Political voiceovers might seem like a snooze fest, but trust me, there’s a lot more happening behind those commercials than meets the eye. Sure, you’ve got your typical “Vote for me, I’m great” type of messaging, but there’s a whole lot more going on. Think voter....
By Alan Shires
Filed Under: Narration
Let’s be real, most folks don’t sprint to their mailbox excited to open a voter info pamphlet. Unless there’s a coupon inside (spoiler: there never is), they’re more likely to skim the first page and toss it in a pile next to last year’s takeout menus. That’s wher....
By Alan Shires
Filed Under: Narration
You ever hear a public service announcement and think, “Wow, that was oddly moving,” instead of zoning out like usual? That’s the power of a good social advocacy campaign voiceover. These aren’t your run-of-the-mill, “Hey, buy this thing” ads. These are the messag....
By Alan Shires
Filed Under: Narration
Politics is everywhere. It is on your TV, in your social media feed, and even sandwiched between ads for car insurance. So, let’s be real, most political messages sound like they were written by a robot with a law degree. But that’s where personalized political narration steps in. Instea....
By Alan Shires
Filed Under: Narration
Let’s be real, most people don’t wake up excited to hear about local policy changes or upcoming city council meetings. But civic engagement updates? Those matter. They’re the little nudges that remind people, “Hey, this thing is happening, and you might want to know about it.....
By Alan Shires
Filed Under: Narration
When people think about political voiceovers, they usually picture dramatic campaign ads that are complete with ominous music and a voice that makes everything sound like the fate of the universe is at stake. But political voiceover work isn’t all about the suspense. There’s a whole othe....
By Alan Shires
Filed Under: Narration
Have you ever been on a tour where the guide sounds like they’re reading a tax manual? Yeah, not great. That’s why quality tour guide narration is such a game-changer! It turns what could be a snooze-fest into a story you actually want to hear. Whether you are wandering through a m....
By Alan Shires
Filed Under: Narration
When you think of voiceover, you probably picture audiobooks, commercials, or maybe even documentaries. However, one area that’s quickly becoming a big player in the voiceover world is Narration for Apps. Let me tell you, this is not your grandma’s audiobook gig. What is Narration for Ap....
By Alan Shires
Filed Under: Narration
Ever landed on a website and felt like you were trapped in a digital instruction manual? Walls of text, lifeless paragraphs, and a design that screams “last updated in 2007.” Now imagine that same site, but instead of forcing you to read a 10,000-word company history, a warm, engaging vo....
By Alan Shires
Filed Under: Corporate Narration
Narration for business is basically the secret recipe that makes corporate videos, presentations, and training materials less boring. Whether it’s a product demo, an explainer video, or that onboarding video new employees pretend to watch while checking their phones, the voice behind the messa....
By Alan Shires
Filed Under: Narration
Let’s be real—corporate content isn’t always the most thrilling thing in the world. You’ve got performance updates, compliance training, product walkthroughs—riveting stuff, right? That’s where corporate voiceover narration comes in, turning even the driest of scr....
By Alan Shires
Filed Under: Commercials
Hey there, radio enthusiasts! Let’s chat about something that’s as essential to your favorite hip-hop and R&B stations as the beats themselves: radio imaging. You know, that catchy stuff that makes you go, “Wow, I love this station!” Yes that’s right hip-hop and r&a....
By Alan Shires
Filed Under: Commercials
In television, promos are the channel's method to get audiences hooked on specific shows. Unlike typical ads that you might see scattered across a variety of channels, promos are one-of-a-kind creations, designed exclusively for the network they call home. This tailored approach makes them an especi....
By Alan Shires
Filed Under: Commercials
promos for true crime aren’t just a casual invite to check out a show. Oh no, they’re more like a dramatic whisper in your ear: “Come closer…you won’t believe what’s about to happen.” These teasers thrive on suspense, high drama, and those jaw-dropping mome....
By Alan Shires
Filed Under: Commercials
In the advertising world, “promo” is the flashier, cooler cousin of the everyday ad. It’s got swagger. While regular ads are hopping around from platform to platform like caffeinated rabbits, promos are laser-focused, exclusive to the network or channel that created them. Think of ....